IWUJI DANIEL
August 28, 2026 at 1:30 pmRank: Reply To: AI Customer Experience: From Cost-Cutter to Brand Builder
Exactly, deflection is a proxy metric that’s easy to game and easy to celebrate internally, but it doesn’t reflect what the customer actually experienced. A fast non-answer just delays the real cost, it shows up later as a repeat contact, a frustrated customer, or a lost renewal.